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Back from Katrina
Family-Owned Souvenir City Reopens in Biloxi

by Keith Burton - GCN 6/19/09 

You can count on the Biloxi Pierotich family to bring back their well-known beachfront souvenir stores with Souvenir City the first of their two stores to reopen since Hurricane Katrina. Wednesday, the store owned by J.J. Pierotich reopened to visitors to Biloxi's beach and by Friday the store was already doing a brisk business.

The family's second store, Sharkheads,  that was located on U.S. 90 near Rodenberg Ave. will also return, but for now the family has their hands full with Souvenir City, just east of Treasure Bay Casino.

The opening of Souvenir City is a story of a family's resilience and determination. The Pierotich's are a long-time Biloxi family and their souvenir stores were were favorites before Katrina completely destroyed them on August 29, 2005. Like many families in Biloxi and along the Coast, family members suffered from damaged or lost homes that kept them busy, and just getting the first store open has been a difficult task, but one well worth it.

(GCN photo left: Souvenir City in 2005 after Katrina)

"We are so grateful to have the opportunity to do this again," said Jennifer Drawdy (Pierotich), one of the store's co-owners.

Both Souvenir City and Sharkheads were Coast beachfront landmarks. They were well know for offering unique items that were not part of the regular tourist gift shops found in other shops prior to the hurricane. Among the items to soon return is their homemade fudge, which will be back on sale next week.  The new shop is still not completely restocked, but there are plenty of items for sale and from the brisk store traffic, they will do well this summer.

(GCN Photo right: Sharkheads prior to Katrina)

J.J. Pierotich plans to rebuild the new Sharkheads when the overall economy improves. The new version will be elevated to accommodate new code requirements passed since Katrina.

Souvenir City is located at 2026 Beach Blvd. in Biloxi. Their telephone  number is 228-388-2550. A website will soon be up and more merchandise is on the way.


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